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Canadian wholesalers send retailers a message of caution

One key determinant of retail sales is available spending capacity. In Canada, recent personal income tax cuts by some of the provinces and the federal government, as well as the scaling down of the Goods and Services Tax (GST), are helping to stimulate demand.



 

In the U.S., specially-legislated tax rebate cheques will be mailed out to individuals in May as part of a $160 billion stimulus package. Lower interest rates are also helping, as the U.S. Federal Reserve is taking drastic action and the Bank of Canada is following the fed’s lead on a downward path.

However, acting to restrain income growth is the slowdown underway in new job creation. This is already quite noticeable in the U.S. In Canada, it will result as a side-effect of the U.S. slowdown/recession and the fact that the pool of available workers has been greatly reduced, given that the unemployment rate is at a 30-year low.

Reduced residential real estate activity — far more pronounced in the U.S. than in Canada — will cut into consumer spending as well. A large share of dollar-spending in the marketplace is on items for the home, from furniture and appliances to a host of renovation products.

Finally, wholesale trade figures are usually published a week or two ahead of retail sales. The wholesale numbers are often an advance indicator of what to expect from retail sales, a month or so down the road. This is not encouraging for Canada, since wholesale sales plummeted in the latest month. They were -2.9% month to month in the latest period.

Source : Journal of Commerce - Burnaby, BC, Canada, dated 13/03/2008

 

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