GST is likely
to bring in better margins, pricing for automobile
industry
While there is a lot of uncertainty on whether the goods
and services tax (GST) will be implemented in April next
year, the new tax structure is expected to bring in
better pricing and margins to the automobile industry.
GST is expected to bring down cost for the industry,
which is currently marred by endless taxes charged at
different state levels. If experts are to be believed,
the cost savings will run into double-digits for the
sector.
“GST will eradicate those small tax windows and
lead to seamless travel of products from one state to
the other. It would remove multiple taxes and bring
forth the right value of the products,” said Abdul
Majeed, an automotive practice leader with
PricewaterhouseCoopers (PwC). He further added that the
government is also expected to come up with a separate
duty structure for small and electric vehicles citing
the rising pressure to keep carbon dioxide emissions
under check. Further, he said there is no clarity on
what happens to the customs duty. The expected GST is
around 18% (taking centre and states together).
The better pricing of vehicles, which at present are
victim to the complex taxation structure, is seen as
good news for all those potential buyers. On the flip
side, GST also throws open the opportunity to original
equipment manufacturers (OEMs) to improve margins. How
will they do it? It will be through better supply chain
management as they look at more real time deliveries,
says Ritesh Prasad, an automotive analyst with
Datamonitor India.
Today, the OEMs look at stocking the vehicles in
warehouses set up at various regions to avoid taxes
every time the vehicle travels through states. The
setting up and maintaining of the warehouse adds up to
the cost to the OEM. Further, the cumbersome process at
every state border delays the delivery of vehicles and
adds up to the cost. “GST is seen to ease out the
cumbersome process and make movement of vehicles quicker
and simpler. The better the turnaround, the better the
scale of margins,” says Prasad. Logistics costs make up
to 2-3% of the sales of the OEM and it is this that the
makers will be able to manage better, he added.
Rakesh Batra, partner and national automotive leader,
Ernst & Young India, said, “We expect the impact on GST
to be positive on the industry, which will get credit to
industry for things not covered today.”
Mayank Pareek, executive officer (marketing), Maruti
Suzuki India, said, “The details of the GST are not out
yet. But it would definitely simplify the process and
remove the overlapping taxes in the market.”
The principal broad-based consumption taxes that the GST
would replace are the CENVAT and the service tax levied
by the Centre and the value-added-tax (VAT) levied by
the states. All these are multi-stage value-added taxes.
In terms of the taxes, Maharashtra is the most expensive
state with overall tax regime five-times higher than
other states.